APA Citation

ZERRILLO, P. C., JOSHI, H., & VENKATARAMANAN, S. N. (2012). TATA Salt: What to do when a flanker brand grows up (B)? Institutional Knowledge at Singapore Management University.

Chicago Style Citation

ZERRILLO, Phillip C., Havovi JOSHI, and S. N. VENKATARAMANAN. TATA Salt: What to Do When a Flanker Brand Grows Up (B)? Institutional Knowledge at Singapore Management University, 2012.

MLA Citation

ZERRILLO, Phillip C., Havovi JOSHI, and S. N. VENKATARAMANAN. TATA Salt: What to Do When a Flanker Brand Grows Up (B)? Institutional Knowledge at Singapore Management University, 2012.

Warning: These citations may not always be 100% accurate.