APA Citation

REDDY, S. K., & DULA, C. (2014). Launching W Singapore – Sentosa Cove: Starwood Hotel’s digital strategy to drive bookings. Institutional Knowledge at Singapore Management University.

Chicago Style Citation

REDDY, Srinivas K., and Christopher DULA. Launching W Singapore – Sentosa Cove: Starwood Hotel’s Digital Strategy to Drive Bookings. Institutional Knowledge at Singapore Management University, 2014.

MLA Citation

REDDY, Srinivas K., and Christopher DULA. Launching W Singapore – Sentosa Cove: Starwood Hotel’s Digital Strategy to Drive Bookings. Institutional Knowledge at Singapore Management University, 2014.

Warning: These citations may not always be 100% accurate.