Data analytics-driven e-Commerce for the small seller: Zilingo

• المؤلفون الرئيسيون: KOTHA, Reddi, BHATTACHARYA, Lipika
• التنسيق: text
• اللغة: English
• منشور في: Institutional Knowledge at Singapore Management University 2018
• الموضوعات: Sources of Innovation; E-Commerce entrepreneurialism; Entrepreneurial management; Entrepreneurial ventures; E-Commerce; Entrepreneurial and Small Business Operations
• الوصول للمادة أونلاين: https://ink.library.smu.edu.sg/cases_coll_all/227; https://cmp.smu.edu.sg/case/3736

Zilingo, a play on the word ‘Zillions’, is an online e-commerce platform for selling fashion products and was founded by Ankiti Bose and Dhruv Kapoor in Bangkok in 2015. Established with the vision of providing the small seller in South East Asia with an efficient online platform to sell their produ...