Veriown: Connecting the invisible woman in India

• المؤلفون الرئيسيون: THOMAS, Howard, BHARDWAJ, Sheetal
• التنسيق: text
• اللغة: English
• منشور في: Institutional Knowledge at Singapore Management University 2019
• الموضوعات: Social entrepreneurship; Social enterprise; Innovation focussed strategy; Value chains; Product launch; Environmental responsibility; Asian Studies; Entrepreneurial and Small Business Operations
• الوصول للمادة أونلاين: https://ink.library.smu.edu.sg/cases_coll_all/232; https://cmp.smu.edu.sg/case/3786

This case is set in 2018, when Veriown, a pay-as-you-go Internet connected solar service provider, was preparing to launch in its first and potentially the most important market – India. Steve Johanns, the founder CEO of the company had pinned his hopes on the success of this launch to establish the...