GHOSH, B. C., CHAN, M. L., & TAN, W. L. (2000). Corporate Name vs Brand Name: Demystification of Controversy. Institutional Knowledge at Singapore Management University.
Chicago Style CitationGHOSH, B. C., Min Lie CHAN, and Wee Liang TAN. Corporate Name Vs Brand Name: Demystification of Controversy. Institutional Knowledge at Singapore Management University, 2000.
MLA CitationGHOSH, B. C., Min Lie CHAN, and Wee Liang TAN. Corporate Name Vs Brand Name: Demystification of Controversy. Institutional Knowledge at Singapore Management University, 2000.
Warning: These citations may not always be 100% accurate.