CHANDUKALA, S. R., KIM, J., OTTER, T., ROSSI, P. E., & ALLENBY, G. M. (2008). Choice Models in Marketing: Economic Assumptions, Challenges and Trends. Institutional Knowledge at Singapore Management University.
Chicago Style CitationCHANDUKALA, Sandeep R.,, Jaehwan KIM, Thomas OTTER, Peter E. ROSSI, and Greg M. ALLENBY. Choice Models in Marketing: Economic Assumptions, Challenges and Trends. Institutional Knowledge at Singapore Management University, 2008.
MLA CitationCHANDUKALA, Sandeep R.,, et al. Choice Models in Marketing: Economic Assumptions, Challenges and Trends. Institutional Knowledge at Singapore Management University, 2008.
Warning: These citations may not always be 100% accurate.