MIN, S., ZHANG, X., KIM, N., & SRIVASTAVA, R. K. (2016). Customer acquisition and retention spending: An analytical model and empirical investigation in wireless telecommunications markets. Institutional Knowledge at Singapore Management University.
استشهاد بنمط شيكاغوMIN, Sungwook, Xubing ZHANG, Namwoon KIM, و Rajendra K. SRIVASTAVA. Customer Acquisition and Retention Spending: An Analytical Model and Empirical Investigation in Wireless Telecommunications Markets. Institutional Knowledge at Singapore Management University, 2016.
MLA استشهادMIN, Sungwook, Xubing ZHANG, Namwoon KIM, و Rajendra K. SRIVASTAVA. Customer Acquisition and Retention Spending: An Analytical Model and Empirical Investigation in Wireless Telecommunications Markets. Institutional Knowledge at Singapore Management University, 2016.