The impacts of ethical philosophy on the corporate hypocrisy perception and communication intentions toward CSR

• Main Authors: SHIM, KyuJin, KIM, Jeong-Nam
• 格式: text
• 語言: English
• 出版: Institutional Knowledge at Singapore Management University 2015
• 主題: corporate hypocrisy; corporate social responsibility; deontological ethical frame; ethical orientation; teleological ethical frame; Business and Corporate Communications
• 在線閱讀: https://ink.library.smu.edu.sg/lkcsb_research_all/8; https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1013&context=lkcsb_research_all

This study investigates how perceptions of corporate hypocrisy from the Corporate Social Responsibility (CSR) activities connect the public's ethical philosphy to subsequent positive/negative opinion-sharing intention. With special attention to deontology and consequentialism in normative ethic...