Do sequels outperform or disappoint? Insights from an analysis of Amazon echo consumer reviews

• Main Authors: SHIM, Kyong Jin, LO, Siaw Ling, LIEW, Su Yee
• 格式: text
• 語言: English
• 出版: Institutional Knowledge at Singapore Management University 2022
• 主題: Data Analytics; Data Mining and Machine Learning for Social Media; Amazon Echo; consumer reviews; product sequels; smart home device; text mining; Databases and Information Systems; E-Commerce; Numerical Analysis and Scientific Computing
• 在線閱讀: https://ink.library.smu.edu.sg/sis_research/6847; https://ink.library.smu.edu.sg/context/sis_research/article/7850/viewcontent/Sequels_outperform_0291_pvoa.pdf

Rapid technological advances in recent years drastically transformed our world. Amidst modern technological inventions such as smart phones, smart watches and smart home devices, consumers of electronic digital devices experience greatly improved automation, productivity, and efficiency in conductin...