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Murali, Raman

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Dynamic Effect of Flow on Impulsive Consumption: Evidence from Southeast Asian Live Streaming Platforms

by Pradeep, Paraman, Sanmugam, Annamalah, Peter, Vlachos, Selim, Ahmed, Arunnan, Balasubramaniam, Baharudin, Kadir, Murali, Raman, Wong, Chee Hoo
Published 2022

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