Determinants to influence the actual buying behaviour to invest in unit trust fund through tpb model: Enriched with salesperson attributes

by Richard Albert Gontusan
Published 2023

Investigation On Salesperson’s Attributes with The Theory of Planned Behaviour and Their Influence on Unit Trust Actual Buying Behaviour

by Richard Albert Gontusan, Caroline Geetha Arokiadasan, Azizi @ Azaze Abdul Adis
Published 2020

Determinants that influence the actual behaviour to invest in unit trust funds: An analysis of the attributes of the salesperson

by Richard Albert Gontusan, Caroline Geetha B. Arokiadasan, Azaze @ Azizi Abdul Adis
Published 2020