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The fashion sector in Bandung is experiencing a significant growth of global brand existence. It is indicated with the presence of many global fashion stores in attended traffic places. This condition intensifies the competition between global and local brand. As people are accepting global brand, l...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/14056 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |