RECOMMENDATION DEVELOPMENT STRATEGY BTC: STRATEGIC POSITION AND THE IMPLEMENTATION
BTC Fashion Mall is one of mall at Jl. Dr. Djunjungan no.143-149 Bandung. BTC is first commercial property by PT. Bandung Inti Graha (PT. BIG) which build in rental space concept. From beginning in 2003 until 2009, BTC has been changed three positioning from BTC Bandung Trade Centre, BTC Family Trad...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/16376 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |