ALTERNATIVE PRICING STRATEGY FOR IMPROVING THE SERVICE QUALITY OF PRODUCT LINE KOMATSU AT FORESTRY AND CONSTRUCTION SECTORS

With the global crisis that still continues is believed to suppress commodity prices and the impact on the declining demand for heavy equipment about 30% and projected sales fell by around 40%. And in the year 2009 there was an increase of about 2.9% inflation up to 3%. Inflationary pressures are ex...

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Bibliographic Details
Main Author: PARAMA SANTI (NIM : 29108034); Dosen Pembimbing: Ir. Evo S. Hariandja, MM, WINNY
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/17583
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Institution: Institut Teknologi Bandung
Language: Indonesia

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