ANALYSIS OF BRAND EQUITY FLEXI TRENDY AS BASIS FOR DEVELOPMENT STRATEGY IN BANDUNG

In the last two decade, the telecommunications industry had development faster than ever, in Indonesia the telephone company that used fixed wireless access <br /> <br /> <br /> license or others mobile phone company that use GSM technology, had changed the map of the competition...

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Bibliographic Details
Main Author: ERICKSON SIDABUTAR (NIM : 29106403); Pembimbing : Ir. Harimukti Wadenbori, MBA, Ph.d, YOGI
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/17638
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Institution: Institut Teknologi Bandung
Language: Indonesia