FORMULATION AND IMPLEMENTATION OF MARKETING STRATEGY OF NEW PRODUCT AT PT BIOFARMA
PT. Biofarma is the only company in Indonesia hat produces vaccines/serums. In 1997, PT.Biofarma was one of 30 companies who receives the WHO Prequalification from the total of 200 vaccines companies all over the world. It will cause the export sectors to grow rapidly, also added by the vaccine proj...
Saved in:
| Main Author: | |
|---|---|
| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/19364 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |