BUSINESS STRATEGY TO SATISFY FUTURE INDONESIAN CUSTOMER NEEDS IN THE AUTOMOTIVE INDUSTRY: CASE OF TOYOTA-ASTRA MOTOR

Toyota Astra Motor (TAM) is a Toyota brand holder and official distributor in Indonesia. <br /> <br /> <br /> <br /> <br /> <br /> <br /> By 2003 the company has been transformed into two companies in order to increase <br /> <br /&...

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Bibliographic Details
Main Author: WIRANATA (NIM 29115377), ARDHANA
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/21190
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Institution: Institut Teknologi Bandung
Language: Indonesia
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