PAYAKUMBUH CITY VIRTUAL MARKET: SUBSYSTEM DATA ANALYSIS AND VISUALIZATION

• Main Author: WIJAYA (NIM : 13513040), EDWIN
• Format: Final Project
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/21878
• Institution: Institut Teknologi Bandung

Currently, transactions are done not only through direct face to face but already lead to online transactions or known as e-commerce. However, most e-commerce systems are still managed by the private companies, while the government as a policy maker in economic sector has not had much control in this area. Therefore, the government develops a virtual market system and utilizes the data available on the system to support decision taking actions. <br /> <br /> <br /> <br /> This Final Project focuses on system development for data analysis and visualization in virtual market system. The purpose and needs of data analysis in this Final Project refers to the strategic plan of local government and requirement specification of virtual market system. Data analysis method used in this Final Project mainly focus on descriptive and predictive methods. The results of the data analysis are visualized on the dashboard application which is used by the local government, especially by the department that have a policy-making role related to the economy and the market commodities, such as the Industry and Trade Department, Agricultural Department, and Fisheries Department. Dashboard type developed in this Final Project are executive / strategic and operational. Through the developed system, local governments can monitor the economic activity of the virtual market and then use it to support decision making. For example, an analysis of product and transaction data can be utilized to anticipate demand increasing for a particular product. <br /> <br /> <br /> <br /> Testing phase is divided into two types, functional testing and usability testing. Based on the test results, the software already meets the needs of functionality and usability aspects. The fulfillment of the usability aspect is characterized by the success of the respondent to perform the task assigned and the value of the test result that meets the minimum standard of System Usability Scale (SUS) rating.