MODEL DEVELOPMENT OF THE EFFECT OF INNOVATIVE PRACTICE AND PRODUCT INNOVATION ON SMALL AND MEDIUM ENTERPRISES (SMEs) MUSLIM CLOTHING PERFORMANCE IN BANDUNG
<p align="justify">Innovation is necessary for the company to prevent the decline phase of their business and also to be able to compete with its competitors. Generally, SMEs tend to focus more on product innovations than on service and process innovation. Product innovation may affe...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/25380 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |