BUSINESS STRATEGY FOR NEW PRODUCT DEVELOPMENT (STUDY CASE : KHATU BEAUTY)

Khatu Beauty is a local beauty company from Bandung that focuses on the skincare line. Khatu believe that skincare is mandatory to all women. Khatu feel the need of women to take care of their skin in their busy schedule, so we provide the most efficient, simple and fun way of skincare.Khatu made o...

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Bibliographic Details
Main Author: WIDIANTI - 29116204, DITA
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/26726
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Institution: Institut Teknologi Bandung
Language: Indonesia