Application of Game Theory in Determining Marketing Strategy of Industrial and Informatics Engineering Study Program at Sekolah Tinggi Teknologi Bandung
Game theory is a mathematics model used in situations of conflict or competition between various interests facing each other as competitors. The aim of this research is to formulate mathematical model using game theory in order to determine optimum marketing strategy of Industrial and Informatics En...
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Format: | Theses |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/26735 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |