#TITLE_ALTERNATIVE#

• Main Author: ACHMAD ZUHRI (NIM: 15413054), HIMDI
• Format: Final Project
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/27879
• Institution: Institut Teknologi Bandung

The development of the world’s muslim economy until 2015 reached 1,9 trillion dollars has an impact towards increasing in the number muslim tourists visit destinations to various countries. For a country that has made tourism as one of the mainstay of the country’s revenue income, then these countries began developing Halal Tourism. By looking on the bright prospects and market potential of the muslim travelers in countries that have developed Halal Tourism, then Indonesia began developing Halal Tourism. <br /> <br /> To realize the development plan Halal Tourism Bandung City needs a readiness review to become a Halal Tourism destination.The method of analysis used in this study is a mixed analysis method by combining quantitative and qualitative research techniques and approach. The data used are primary data and secondary data. Primary data include interviews and secondary data in the form of statistical data, regulatory documents, and assessments documents. <br /> <br /> The results of the analysis show that the city of Bandung is quite ready as a Halal Tourism destination based on policies and components of the Halal Tourism developer. Readiness review results are useful to facilitate policy makers and tourism business actors in exploiting opportunities Halal Tourism optimally.