PROPOSED MARKETING STRATEGY FOR FASHION COMPANY: FEYSEN
Modest fashion business is now growing significantly in Indonesia. Many new brands emerge. Feysen as local brand also comes to take part in this industry offering modest wear for woman with affordable price. Since it starts opening, the company operates in a very high competiveness among many other...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/28148 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |