ANALYZING OHANIAN’S SOURCE CREDIBILITY MODEL ON 4 YOUTUBE MUSICIANS

• المؤلف الرئيسي: Ariel Fahrezi (19014170), Muhamad
• التنسيق: Final Project
• اللغة: Indonesia
• الوصول للمادة أونلاين: https://digilib.itb.ac.id/gdl/view/29068

Social media is now the marketing media in the world. With the innovation of new technology and algorithm, it’s getting easy to be noticed on the internet. Everyone and everything can be famous or viral on the internet these days. One of the biggest social media platform today is YouTube and one...