THE DESIGN OF THREAT APPEALS IN ANTI-SMOKING ADVERTISEMENT TO PERSUADE SMOKERS IN BANDUNG TO STOP SMOKING

<p align="justify">Smoking is one of the main concerns in health. According to World Health Organization, smoking causes chronic diseases and was responsible for 12% death globally in 2004. In 2015, there were about 1.1 billion smokers around the world. This number tends to decrease...

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Bibliographic Details
Main Author: NURAMALIA FATHINA - NIM 14413022 , NISRINA
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/29687
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Institution: Institut Teknologi Bandung
Language: Indonesia