Proposed Strategy Marketing on Brand Loyalty for Kita Bisa as Donation-Based Crowdfunding

Issues regarding online platforms in Indonesia start to have the attention on making positive impact. KitaBisa, is one of the crowdfunding platforms categorized as donation-based from Indonesia that makes its performance with an aim for connecting good people intention into a good action of helping...

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Bibliographic Details
Main Author: Annisa Nurfadilla, Samantha
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/30785
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Institution: Institut Teknologi Bandung
Language: Indonesia