FASHION PRODUCT DESIGN WITH LURIK WEAVING JAVA PEDAN FOR URBAN COMMUNITY IN INDONESIA

• Main Author: Anggraini Natalia NIM: 27116050, Wenny
• Format: Theses
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/31574
• Institution: Institut Teknologi Bandung

The design of fashion products by utilizing Javanese lurik woven cloth is aimed at the middle to upper middle class with the character of youthful enthusiasm, full of locality and cultural love. Other characters from the urban community also have a solid activity but in the midst of their busy life, these people still look stylish and follow the trend towards the style of appearance. Based on these considerations, the design of clothing that will be produced uses a simple, classic and minimalist visual silhouette for various activities. The purpose of this study was to maintain the existence of lurik weaving by developing motifs jhhhhand patterns into innovative fashion products by developing Javanese Pedan lurik woven fabrics aimed at urbanites in Indonesia. And it is expected to enrich the development of fashion products with the nuances of Indonesian culture and can increase the likelihood of selling Javanese lurik weaving. By using decorative and Javanese Pedan lurik weaving patterns that have been developed are expected to further develop regional motifs and patterns that are still unexplored. One of the patterns or motifs is the Javanese Pedan lurik, by adapting the motive to the design of fashion products for the needs of the urban community in Indonesia and is expected to maintain the existence of the Lurik Jawa Pedan and maintain its sustainability