PROPOSED MARKETING MIX STRATEGIES FOR INCREASING ACHIEVEMENT OF TARGETED PROFIT & THIRD PARTY FUND AT BANK XYZ BRANCH ABC
The banking industry in Indonesia plays a very important and strategic role for society. The main role of banking services is to perform the financial intermediary functions of collecting funds from the public, redistributes it to the community in the form of loan funds, as well as performing oth...
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Format: | Theses |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/34878 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |