CHARACTER VISUAL DESIGN AND ATTRACTIVENESS OF 18th ASIAN GAMES JAKARTA PALEMBANG 2018 MASCOTS

Indonesia, as the host of the 18th Asian Games in Jakarta Palembang in 2018, uses mascot as one of the elements of event identity. Seeing its development, there seems to be a problem where the mascot is not able to bring people, especially Jakarta, to enliven the event. But unlike the case after...

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Bibliographic Details
Main Author: Uttara, Sabeth
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/36994
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Institution: Institut Teknologi Bandung
Language: Indonesia