THE INFLUENCE OF AVAILABILITY, CHANNEL OPERATIONALIZATION, ABILITY TO LISTEN, PERSONAL ASSISTANCE AND CONTENT QUALITY FROM CUSTOMER PERCEPTION TOWARDS CUSTOMER ENGAGEMENT IN INSTAGRAM. CASE STUDY: GHALA FLORAL DESIGN

Social media has become the changing factor in our daily lives. From interacting with the person, to the brands we followed. Social media has changed the way business interacts with their customers. Many businesses have social media right now. Having the customer engagement in social media is the...

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Bibliographic Details
Main Author: Ichsan, Miftahul
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/38350
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Institution: Institut Teknologi Bandung
Language: Indonesia