THE IMPACT OF PERSONALIZATION FEATURES TOWARD CUSTOMER TRUST ON PEER TO PEER LENDING PLATFORM FINAL PROJECT
In recent years, the number of fintech in Indonesia has been developing rapidly and dominated by the sector of loan particularly peer-to-peer lending. However, only a few companies which capture the market regarding existing variety of risks in the virtual environment. Since that, customer trust...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/39569 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |