ANALYSIS OF CORPORATE SOCIAL RESPONSIBILITY (CSR) IMPLEMENTATION AGAINST BRAND IMAGES (Case Study in Omaba (Ojeg Makanan Balita) Kelurahan Cisaranten Kidul, Kecamatan Gedebage, Kota Bandung)

The existence of corporate social responsibility has a function to get a good positive image of the community, giving rise to good cooperation between the community and the company. To realize a positive image in the community, PT Pertamina works with the community in Gedebage District to carry out...

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Bibliographic Details
Main Author: Aziz Hakim, Rais
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/40660
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Institution: Institut Teknologi Bandung
Language: Indonesia
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