IMPACT OF KNOWLEDGE SHARING TO VALUE CO-CREATION IN SOCIAL MEDIA
This study is aimed to find the impact of knowledge sharing to value co-creation including customer learning value, social integrative value, and hedonic value. The study focused on young adult college students aged 18 to 24 years old domiciled in Bandung area. A quantitative approach is used by col...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/40969 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
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