PROPOSED INNOVATIONS FOR DECLINING PRODUCT TO EXTEND PRODUCT LIFE CYCLE (CASE OF TELKOM SLI 007)

Telkom SLI 007 is one of PT Telkom product to make an international call directly. This product is facing its decline phase according to product life cycle process. People start to leave SLI and even do not know this product. However, this product can still give revenue for PT Telkom. But, that reve...

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Bibliographic Details
Main Author: Mahadi, Ardianto
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/41269
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Institution: Institut Teknologi Bandung
Language: Indonesia