THE INFLUENCE OF ENTREPRENEUR CHARACTERISTICS FOR FASHION BUSINESS SUCCESS

Fashion is the second largest contributor to the GDP of the creative industry with a figure of 18.1%. During the period of 2015-2018, in Indonesia, many fashion brands have sprung up with a total growth of 7.05%. And now fashion brands can be said to be 5 points 1, which means that one small scop...

Full description

Saved in:
Bibliographic Details
Main Author: Khansa, Fairaniah
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/41635
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Institut Teknologi Bandung
Language: Indonesia