DIGITAL MARKETING STRATEGY FOR HEALTHY CATERING BUSINESS: A CASE OF MUSCLE SNACK CATERING
Muscle Snack is a food and beverage small medium enterprise that has been established since 2011 in Bandung, West Java, Indonesia, with the vision of providing healthy food with good taste, using high quality ingredients at affordable price. This study aims to propose digital marketing strategies to...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/42531 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |