ADVERTISING STRATEGY TO ACQUIRE NEW PANEL OF JAJAK PENDAPAT (JAKPAT)
collected can be used for various things, for example by determining the size of the market and determining consumer preferences for proposed products that will enter the market. This need has led to the emergence of various panel-based market research companies. Initially, these companies were only...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/43272 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |