GOJEK BUSINESS ACTION TO DO ACQUISITION OF PT. BLUEBIRD TBK AS A BUSINESS PLAN FOR A BACKDOOR LISTING STRATEGY

Along with technology development, there is a shifting customer preference from using traditional public transportation into ride hailing railways, and indirectly influenced market trend in terms of public transportation. This phenomenon give beneficial impact toward business development particul...

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Bibliographic Details
Main Author: Qorirah, Fadhila
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/46525
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Institution: Institut Teknologi Bandung
Language: Indonesia