COMPREHENSIVE ANALYSIS ON BUSINESS STRATEGY TO INCREASE ENTHUSIASTIC CUSTOMERS AT PT HILTI NUSANTARA
Business strategy is a firm’s theory of how to gain competitive advantage in a single business or industry (Jay B. Barney, 2015). Related with the Business strategy, the author takes an example of a business strategy in PT Hilti Nusantara where the purpose of the business strategy at Pt Hilti is to...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/46628 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |