PROPOSED BUSINESS STRATEGY FOR RETAIL MARKETING DIRECTORATE OF PT PERTAMINA (PERSERO)
Fuel subsidy policy has a huge impact on Pertamina's fuel retail business, because, more than 46 % of Pertamina's retail sales volume comes from assignments and subsidized fuels. On the one hand, the current subsidy policy have positive impact for Pertamina, as an entry barrier for Pertam...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/47560 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |