PROPOSED EFFECTIVE MARKETING PROMOTION FOR PT DUA DELAPAN’S HOUSING PROJECT IN JAKARTA

Population growth in Indonesia, especially Jakarta, has led to an increase in housing needs by the community. Following this market trend, PT Dua Delapan through its property division has a housing project plan in Cilangkap, East Jakarta. However, the company experience is in construction services,...

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Bibliographic Details
Main Author: Agung Allorante, Stefano
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/49248
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Institution: Institut Teknologi Bandung
Language: Indonesia