IMPLEMENTATION OF DESIGN ELEMENTS AND THE IMPACT OF VISUAL PERCEPTION OF THE TSUNAMI MITIGATION INFORMATION MEDIA, PADANG CITY
Indonesia, which is located in a disaster-prone area (the ring of fire), has often experienced natural disasters, especially earthquakes and tsunamis. Information media is important in providing education to increase public awareness of disaster risks. The researchers aim to investigate the impac...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/50657 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
| Summary: | Indonesia, which is located in a disaster-prone area (the ring of fire), has often
experienced natural disasters, especially earthquakes and tsunamis. Information
media is important in providing education to increase public awareness of disaster
risks. The researchers aim to investigate the impact of the elements of information
media design and how they can be perceived and raise public awareness on
tsunamis. The research process uses two methods, the qualitative and quantitative
(sequential exploratory), by conducting a descriptive analysis of the design of
information media through design elements. Based on data sample taken through
FGD, the data were interpreted, translated and categorized based on the principles
of Gestalt theory to obtain visual perception, and the FGD results in an instrument
for large population studies (quantitative). The quantitative analysis with Chi-
Square testing, was performed to see the results of statistical calculations using the
limit of significance (?) = 0.05 with 95% CI, while the criteria for the relationship
were determined based on value. The results of the assumptions prove that:
Information Media that applies design elements makes a significant difference to
people's understanding. In the context of Gestalt perceptions, researchers found
that information media have different perceptions because people tend to see the
visual of design elements in seeking understanding of information media. The
results of the analysis show Ha1 is Accepted: A total of 5 types of media were tested,
resulting in a p value ? 0.05, and there is a significant correlation between the
information media and the level of public awareness on tsunamis after seeing the
information media. This study recommends improving the design of information
media on the application of design elements that affect people's visual perceptions,
as well as improving the design of information media that focuses on visual content
of tsunami mitigation based on disaster zones.
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