CONSUMER PREFERENCES STUDY IN VISITING CAFÉ OR RESTAURANT IN BANDUNG DURING COVID 19 PANDEMIC AND SUITABLE SOCIAL MEDIA CONTENT EXPLORATION

The existence of COVID 19 has brought a very negative impact to the world economy, including Indonesia. As a result, many cafés/restaurants cannot operate normally. According to reports, at least 6,800 restaurant owners have had to close their businesses during this pandemic. The need to sociali...

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Bibliographic Details
Main Author: Ivani Destriana, Odila
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/53051
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Institution: Institut Teknologi Bandung
Language: Indonesia