PROPOSED DIGITAL MARKETING STRATEGY TO ENHANCE BRAND AWARENESS FOR TELKOMSELâS BY.U IN THE DIGITAL TELECOMMUNICATION MARKET
The rise of digital transformation era has forced companies across the globe to adjust their business strategy to be able to provide the best experiences to their customers and clients. The telecommunications industry is the forefront of this transformation. In October 2019, Telkomsel as the largest...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/53365 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
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