PROPOSED MARKETING STRATEGY TO INCREASE SALES AT YESTODAY
YESTODAY is one of a newcomer local brand that was formed in August 2018 and started sales in February 2020. YESTODAY is a local fashion brand which focuses on Ready To Wear (RTW) fashion. YESTODAY product was created by Fashion Designer Mardiah Nailul Autar who graduated from ESMOD. YESTODAY has ex...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/53556 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
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