EXPLORATORY STUDY OF RIA MIRANDA CULT BRAND; TOWARD INCREASING THE ONLINE SELLING
During the pandemic of Covid19, brands have struggled to keep their loyal customers, including industrial fashion brands that have recently become a profitable industry in Indonesia because of their increasing development. As one of Indonesia's leading Muslim fashion brand, Ria Miranda needs st...
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Format: | Theses |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/53682 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |