AGRITOURISM DEVELOPMENT MODEL AND MARKETING STRATEGY USING CONJOINT ANALYSIS APPROACH
Tourism is important for urban communities because it can relieve stress. One type of tourism favored by urban communities is nature tourism. However, the dense urban population causes a lack of land for natural tourism in urban area. Agritourism has the potential to be developed in urban areas by o...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/53831 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
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