PERANCANGAN TATA KELOLA RISIKO BERBASISKAN PEMANGKU KEPENTINGAN KUNCI PADA UD X

UD X is a medium-sized business that was founded in 2017 and acts as a rice grinder in the rice industry. Recent years (2019-2020), there was a decline in sales turnover. It caused by many risks that haven’t been managed properly, such as obstacles during delivery, poor analysis of prospective bu...

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Bibliographic Details
Main Author: Abraham Madjan, Julio
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/54215
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Institution: Institut Teknologi Bandung
Language: Indonesia
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Summary:UD X is a medium-sized business that was founded in 2017 and acts as a rice grinder in the rice industry. Recent years (2019-2020), there was a decline in sales turnover. It caused by many risks that haven’t been managed properly, such as obstacles during delivery, poor analysis of prospective buyers that lead to fraud. Not to mention the incident caused by the COVID-19 pandemic during 2020 which caused PSBB and the emergence of problematic ‘bansos’ or social support. Therefore, the aim of this research is to manage risk based on stakeholders in order to create a more stable and increased fulfillment of market demand for UD X. This research consisted of four stages. The first stage contains an introduction of research including observation and determination of problem formulation, objectives, limitations, and assumptions of this research. The second stage consists of studying the models and designing the research methodology. The third stage consists of collecting and processing data starting from mapping the business model to designing risk response strategies. The last stage contains analysis of research results and closings. Collecting data through in-depth interviews and questionnaires from 3?4 participants. Risk identification based on business process generates 51 risks from 9 stakeholders which will be assessed through questionnaires. In general, the results of the assessment indicate that risks which hinder the achievement of financial stability objective are prioritized due to their Risk Significance (RS), regardless of their weight of strategic objectives. Then 26 risk response strategis are designed which have been both grouped and calculated their weight of strategic objectives. The results of response strategies are in form of various database templates, regulations regarding shipping and pricing, a list of competitors, description of both product and service attributes, proposal for drying process and recording by using latest technology.