STUDY OF VISUAL CHARACTERISTICS AND IDENTITY ON GENUINE SOUVENIR IN SAUNG ANGKLUNG UDJO

Souvenirs are an important part of the tourism system. Souvenirs have the ability to mark experiences as well as turn them into something tangible. Souvenirs are also a part of the craft work that is used to communicate cultural identity. Souvenir craft should be able to describe and bring out th...

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Bibliographic Details
Main Author: Anasthasia Dwijayanti, Erline
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/54290
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Institution: Institut Teknologi Bandung
Language: Indonesia
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Summary:Souvenirs are an important part of the tourism system. Souvenirs have the ability to mark experiences as well as turn them into something tangible. Souvenirs are also a part of the craft work that is used to communicate cultural identity. Souvenir craft should be able to describe and bring out the culture where it comes from. This research is aimed at identifying and analyzing the visual characteristics and identity of genuine souvenirs at Saung Angklung Udjo (SAU). The selection of SAU souvenirs as research objects was based on the fact that SAU is a tourist destination that is closely related to cultural values. The results of the research are in the form of information and analysis of how the opinions and thoughts of tourists are related to function and role of souvenirs at SAU, and its relation with visual characteristics and identities of genuine souvenirs at Saung Angklung Udjo.