PROPOSED BUSINESS STRATEGY FOR NEW BUILDING PRODUCT OF XYZ COMPANY AS THE NEW ALTERNATIVE OPTION IN INDONESIA'S PROPERTY MARKET

Looking at Indonesia’s potentials as the world’s largest archipelago and the thriving middle- class economic growth, prefabricated building system aims to offer solution in a standardized building quality, with time and cost efficiency compared to conventional building. XYZ Company is a sister co...

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Bibliographic Details
Main Author: Amelinda Putri D, Azzahra
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/54887
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Institution: Institut Teknologi Bandung
Language: Indonesia